My Google Ads Story
My name is Aaron Young and I am a Google Ads nerd. My journey with Google Ads started in 2010 when my beautiful wife & I had this crazy dream to start a villa resort in Bali. Being young and brave (or naive) we sold our house and made the plans to move to Bali with our 3 daughters who were 5, 3 & 10 weeks old at the time.
But before we could get on the plane I had 6 months to sell our first two villas – the only issue was we had next to no money for marketing. So I turned to Google Ads and spent my late nights and early mornings before and after work, teaching myself Google Ads. After a slow start, I discovered the strategies that are required to make a Google Ads campaign work. And then the incredible happened, the enquiries started coming in and we got the sales we needed.
A small budget of $1,500 over 4 months generated enough leads for me to close our first 2 villa sales. Our small budget of $1,500 raised over $550,000 in revenue! This is when Google Ads changed my life & my families life – FOREVER!
Fast forward to now, and we still own our villa resort, I have 12 years and 15,000+ hours of managing Google Ads campaigns, I consult with Digital Agencies as their Head of Strategy where I personally manage their Tier 1 clients with some clients having budgets of up to $85,000 per month, and I create and implement their Google Ads systems and policies as well as training their new Google Ads staff.
Among all of the crazy media budgets and strategy sessions, the one thing I really love is creating a Google Ads strategy that turns a good business idea into a GREAT SUCCESSFUL business. This is what I want to teach you!